Boosted Recruitment & Workforce Pride
with Employee Portraits at Top Notch Cabinets
The Challenge
Top Notch Cabinets, a custom cabinet manufacturer in Burlington, Ontario, relied on product-only shots and generic stock imagery, with nothing showing the skilled team behind the work. They wanted photography that could support recruitment and help customers trust the people building their cabinets.
The Process
We built a shot list centered on employee portraits, working one-on-one with staff to help them feel comfortable and confident on camera. All content was professionally retouched and delivered within 5 days.
The Results
Top Notch now has a library of professional employee portraits ready for recruiting, social media, and their website. The photos have already boosted team morale and given their marketing a more authentic, trustworthy feel (see below).
"Our workforce looks great in the employee portraits.
Pro service from start to finish. Couldn't be happier with the results."
- Rob Altiparmakyan, Top Notch Cabinets
"Thank you so much for the amazing photos! I really appreciate how you made everyone feel comfortable and confident."
- Parry Muhhar, Top Notch Cabinets employee.
Why employee portraits are a smart investment:
✅ Boosts morale. Pro portraits make employees feel valued
✅ Helps with recruitment. Authentic imagery attracts better candidates than stock photos
✅ Builds customer trust. Shows the real people behind the product
✅ More engaging social content. Photos of people get more engagement online
✅ Versatile, ongoing value. One shoot fuels months of marketing material
Boost your business with photos & video